Archive | July, 2009

28 July 2009 View Comments

Question of the Day – Should I Ever Provide Free Services to Earn New Business?

The general answer to that question is no. I highly recommend arriving at an agreement to pay agencies for their pitches whenever possible if they’re going to be providing consultations, storyboards, mock ups, etc. However, if a client is basing their choice simply on your portfolio then I don’t see the need but if there [...]

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18 July 2009 View Comments

What Tools Do You Currently Use to Monitor Your Online Reputation?

While effective monitoring of your online reputation may be a fairly new concept to some brands that’s still never an excuse. Every company should develop a practical approach to prevent their brands from facing an online threat.

A good reputation strengthens market position, reduces the price of capital expenditure, increases corporate value, protects the brand, enables [...]

11 July 2009 View Comments

What Are Your Five Credos of Success?

Today’s post is my personal moment of Zen to you. I am a strong believer in motivational reminders, these are words that I put somewhere in my office where I can see them several times per day. These are my personal credos of success and they include affirmations that push me even harder to succeed, [...]